First of all, we should know about SEO. SEO stands for Search Engine Optimization in which set of rules and techniques are participate to improve website ranking. SEO is further divided in 2 parts : on-page and off page.We follow these rules while we do on-page and techniques in off-page to be on first page first rank. For more details in seo search for SEO TRAINING IN CHANDIGARH.
WHAT ARE META TAGS?
Meta tags are snippets of text that describe a page’s content on SERP (Search Engine Result Page). Meta tags will not going to show on website but only in website’s coding. Meta tags exist only in the html coding under <head> section. Eg. Search SEO TRAINING IN CHANDIGARH google will show you title url and description of different different websites.
Meta tags include TITLE, URL AND DESCRIPTION of website that will display on SERP. We can also change them from website’s html code.
We have to follow some rules to make them visible. All these 3 contain their rules.
META TITLE : eg. for title is SEO TRAINING IN CHANDIGARH. This is the text you'll see at the top of your browser. From an SEO point of view, the title tag should contain all the keywords you wish to rank for. The important keyword should be at the starting part, then second most important and then finally your brand name. But SEO rules says “we should use only 64 characters to make a title. Do not duplicate title tags and make it relevant.”
META URL : A good url is a really important part of a good SEO ranking. But we should use up to 1024 characters to write a good url. URL should not contain query parameters. URL should not contain umlauts (eg. %C3%9C = Ü) depending on different browser versions ,uppercase and special characters. These characters are very bad to type or understand by a user. Good characters are: a-z, 0-9 - _ /. We should use dashes (-) as word separator.
META DESCRIPTION : A brief description of the page.Meta description can be of any length but SEO rules says : not write more than 164 characters.The meta description is the paragraph of text that describes website’s content. The more descriptive, attractive and relevant the description, the more likely user will click through. Do not duplicate data in meta description.
If you have more queries then you can easily find out more about search engine optimization from SEO TRAINING IN CHANDIGARH.
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